Finally, why do Omega, and we, care about taking a watch to the bottom of the ocean? Extreme depth ratings have long been chased and championed by watch brands. The Swiss brand, Jenny, laid claim to the first 1,000-meter watch in the 1960s, and Omega followed in 1972 with its Seamaster 1000, known as “The Grand.” We’ve seen oil-filled quartz watches from Bell & Ross achieve 11,000-meter depth ratings, and mechanical divers are rated to two- and even three-thousand meters regularly these days. But with the Planet Ocean Ultra Deep, it is a record that cannot be beaten and that alone is significant, since the last record has stood since 1960.