“Despite the cancellation of the two major watch fairs, it will allow retailers and media, primarily from Europe but not only, to discover, comment [on], and order the novelties of the founding brands, namely Breitling, Bulgari, Gérald Genta, Girard-Perregaux, MB&F, Ulysse Nardin, De Bethune, and Urwerk,” said Bulgari CEO Jean-Christophe Babin. “Besides these brands, we are currently in advanced discussions with several other important names, including Chopard and H. Moser & Cie., which we hope will be confirmed very soon. Plus some others which I’m sure will be interested after discovering our initiative,” he added.