As for other brands that have made comparable moves, there are many, but I’m sure that the knee-jerk reaction will be to cite Tudor and how it moved from ETA to manufacture movements and only barely increased its price point (by as little as $250). In this case, I don’t believe such a comparison to be apples-to-apples, especially when it comes to the initial price point and the movement specs (power reserve, anti-mag, warranty). Also, while the Aquis 400 is a considerable leap in price over third-party-powered Aquii (I still don’t know what the plural of Aquis is), it’s still a good chunk less expensive than a Black Bay 41 and more feature-packed than much of the competition from other brands like Grand Seiko (big dive watches), NOMOS, or even Baume & Mercier. Heck, the brand’s previous in-house offering was the very impressive Big Crown ProPilot X Caliber 115, and it retailed for $7,600. So, while the Aquis might be the most predictable launch model, it certainly sets a strong value and enthusiast tone for the Caliber 400 moving forward.
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